UKSA brand development

UKSA is a national maritime charity that harnesses the power of the sea to transform the lives of thousands of young people each year. The UKSA brand is well established and recognisable in the sailing world, but the application lacked thought and required some review to bring all of the divisions together. We were delighted to be asked to work with UKSA on their brand development and as design support for their marketing collateral.

We introduced the dynamic use of angles within our design. This method allows for flexibility within designs to keep layouts looking fresh and interesting. The use of angles takes its inspiration from the points of a compass. The compass is the perfect reference to direction and finding one’s way. This is the perfect analogy for the direction UKSA offers to young people, not just in their career, but also their lives.

Project Deliverables

Brand guidelines
Website design
Brochure design
Advertising design
Exhibition design
Stationery design

We produce the design and artwork for a variety of brochures for UKSA. Above is their impact report, you can take a look at it here.

UKSA website design. Take a look.

"Good designers are like gold dust. I have worked with Neil throughout my career, across multiple brands and a variety of projects. He always delivers and is very talented. Highly recommended."

Beverley-Jo Fisher – Brand & Marketing Manager at UKSA

UKSA regularly host career fairs and open days, or attend exhibitions and boat shows. So they require a visual presence that can range from simple pop up banners to a full curved exhibition display.